Remi’s Rebarks – Why “No” is a Good Thing
Dogs understand more of the human language than you think. We have favorite words, like treat, walk, belly rub and, of course, bacon. And then there are words that rank
Remi’s Rebarks – 5 Ways to Connect with Customers and Increase Sales
I recently learned why its important to connect with customers. While shopping with my human, we found an awesome rawhide chew. It smelled great and was just my size –
Remi’s Rebarks – Generating Inbound Leads with Thought Leadership
According to a 2019 study by Edelman-LinkedIn, thought leadership has more influence on generating inbound leads than marketers realize – and that influence is growing. In fact, most B2B marketers
Remi’s Rebarks – How To Manage Change in the Workplace Effectively
As the song says, “the times they are a-changing.” But as most leaders know, it can be difficult to manage change in the workplace and overcome resistance.
Take It from the Kids: What Animated Movies Teach Us About Effective Content
Just yesterday, a coworker borrowed a line from the animated movie Inside Out, saying “All right! We did not die today. I call that an unqualified success!” Some days are
Why Target Hits a Bull’s-Eye with Customers
Sunday is supposed to be a day of rest, but like many Americans, I often spend at least part of the day running errands. This past weekend I found myself
The Goldfish Conundrum: Short vs. Long Blog Articles
With our short attention spans, you might think shorter blogs are better. But the reality of the “best” blog length isn’t quite so simple. Have you heard the one about
Write Like George Orwell: Tips for Creating Better Content
Famous authors may not be writing marketing blogs or industry white papers, but they know how to pen what people want to read – which is also our goal as
Marketing and Sales as An Engineering Process: Building Repeatable ROI into Your Marketing Machine
Some view traditional marketing as an art, while others see it as a science – most describe it as a blend of both. However, it could be argued that marketing
Lessons in Gratitude from Mr. Rogers
Last November, the much-anticipated movie about the real-life friendship between journalist Tom Junod and beloved television star Fred Rogers opened in theaters around the world. As one critic wrote, “Many
The Benefits of Thought Leadership – and How to Do it Right
Whether you’re trying to find a recipe, diagnose those strange black spots on your tomato plants, or get the latest financial news, you probably have a favorite resource or “go
Generate More Inbound Leads with Thought Leadership
According to a 2019 study by Edelman-LinkedIn, thought leadership has more influence on generating inbound leads than marketers realize. And, that influence is growing. In fact, most B2B marketers miss
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